Marketing Manager

Thông tin tuyển dụng

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Quyền lợi

• - >30.000.000 VND per month + incentive based on performance (negotiate).
• Income: Up to 55,000,000 VND per month + incentive based on performance (open to negotiate).
• Performance Bonuses:
• Monthly Bonus: If the team achieves a $1M net profit target, bonuses of $1K-$3K are paid monthly.
• Annual Bonus: This can be up to 10 months of salary, based on performance measured by net profit, SOP, and adherence to cultural key behaviors.
• Equity Offer: Potential to transition into a Head of Media / Marketing Director role with an equity offer.
• Opportunity to work in a fast-growing E-commerce business.
• To fully enjoy other social welfare regimes such as: social insurance, statutory leave,...
• Joining various team bonding activities.
• 2 months probation, 100% salary

 

Mô tả công việc

JOB SUMMARY

Are you ready to take the lead in scaling a high-potential e-commerce brand to the next level?

PATI Group is looking for a Marketing Manager to spearhead our Direct-to-Consumer (DTC) growth across the Men’s Health and Women’s Health collections. In this high-impact role, you’ll take full ownership of end-to-end DTC performance, and be the strategic driver behind our ambitious goal of reaching $50M in annual revenue within the next 2–3 years.

This is a unique opportunity for a data-driven, results-oriented marketer who thrives in a fast-paced, growth-focused environment and is ready to make a real difference.

CORE RESPONSIBILITIES

• Team Growth: Collaborate with Marketing Operations team of 2-3 to drive DTC growth by 2025.
• Agencies Management: Manage performance agencies (Email, Google Ads, Amazon) to drive growth.
• Product Launch Success: Work cross functionally with different stakeholders to prepare for product launch, optimization, and scale.

Yêu cầu công việc

Must-Have Requirements

• Experience: Minimum 10 years of hands-on experience in DTC e-commerce marketing with a proven track record in performance growth.
• Master’s degree or MBA in Marketing, Business Administration, or related fields.
• Website & Landing Page Execution:
• Familiar with Shopify & landing page builders like: Gempage, Replo, PageFly.
• Candidate must be willing and able to build landing pages & configure website on your own.
• Technical Skills: Hands-on experience with Meta Ads, Google Ads, Email Marketing, TikTok Ads, and CRO tools.
• Solid grasp of budget planning and allocation - able to manage ~1 billion VND/month efficiently.
• Must be comfortable with performance analysis; good mental math is a plus.
• Demonstrate strong action-oriented thinking (HOW) and strategic thinking (WHY) in decision-making.
• Candidate Type: Plug-and-Play candidate only; no room for "potential" candidates with no practical experience.

Behavioral Competencies

• Integrity: The No. 1 required quality.
• Data-Driven Decision-Making: Ability to make unemotional, logic-based decisions, while leading with authenticity and empathy.
• Discipline: High level of discipline with zero tolerance for undisciplined behavior.
• Mentorship: Ability to lead by example and develop junior team members into high performers.
• Psychological Understanding: Understanding how performance creatives work for each ad platform.
• Listening Skills: Ability to make others feel heard and valued during discussions and team interactions.
• Alignment with our core values and behaviors. Read more about our culture here: https://www.patigroup.com/t/culture.

Nice-to-Have Requirements

• Regional Experience: Experience with U.S. or EU e-commerce markets.
• Technical Skills: Experience with Klaviyo and marketing automation tools.
• Growth Experience: Experience working in hyper-growth environments or startups scaling from Series A to Series C.